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Identity Design for a High-End Apparel Brand

Identity Design for a High-End Apparel Brand

Chlorys is a natural clothing company with a simple philosophy — to design and make beautiful, timeless fashion while caring for our environment. The brand has developed long-lasting relationships with their factories and suppliers working to ensure that every person who touches their clothing is treated respectfully with fair wages and working conditions.

They are thoughtful about the materials they use — they trace their organic cotton from seed to skin, ensuring it’s grown fairly and with a minimal carbon footprint. They make all of their clothing sustainably and responsibly in Los Angeles, where they work to reduce waste and recycled materials whenever possible.

CREDIT

  • Agency/Creative: Petra Pilbák
  • Article Title: Identity Design for a High-End Apparel Brand
  • Organisation/Entity: Freelance, Non Published Concept Design
  • Project Type: Identity
  • Agency/Creative Country: Romania
  • Market Region: North America
  • Project Deliverables: Brand Guidelines, Brand Identity, Brand Naming, Branding, Graphic Design, Packaging Design, Tone of Voice
  • Industry: Fashion
  • Keywords: Identity Design, Brand Design, Logo Design, Apparel, Fashion, Poster Design

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