Livora is a European-Peruvian pastry concept that combines the elegance of minimalism with the emotional power of flavor. Each creation reflects a balance between technique, memory, and experimentation from timeless classics to innovative combinations that awaken new sensations.

As a graphic solution, and focusing on its signature product —the *entremets*—, inspiration was drawn from French culture and the refined patterns and rhythms of *Art Deco*. Livora’s identity embodies this elegance and minimalism, blending with geometric structures that shape the packaging system for its diverse range of products. These visual elements evoke the cultural fusion that defines Peru, where tradition and innovation coexist in perfect harmony.

The photography and art direction aim to preserve the sophistication of the product and the essence of European culture. The use of blue as the main color conveys calm, confidence, and refinement, while soft sky tones create visual rhythm and depth. The vibrant orange accent serves as a distinctive touch that represents warmth, creativity, and the energy of Peruvian heritage.

We sought to build an identity that feels modern, flexible, and easy to adapt  one that allows the creation of new products while maintaining visual consistency and emotional connection. Through this carefully curated design system, each image and piece of communication enhances Livora’s narrative: a brand that tells stories through taste, art, and emotion.

In this way, Livora achieves a seamless blend between European sophistication and Peruvian roots, maintaining its hallmark of quality, contemporary aesthetics, and the gourmet essence of haute cuisine.