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Holpura – Plant Based Haircare Packaging

Holpura – Plant Based Haircare Packaging

Holpura is a luxury haircare and skincare brand from London, UK. The audience target is bold confident women, age 30+ and health-conscious. The products are of high quality, organic and plant-based, providing excellent results for the most demanding customers.The client wished for an elegant, luxurious and eye-catching brand identity, that stood out from similar products on the market. We chose a deep blue color and gold finishings for a luxury touch. The logo has a clean and modern typographic style, with a luxurious serif font. The packagings embrace the deep blue color, with a contemporary and minimalist sans serif font for the product information.

CREDIT

  • Design Agency: MUSEN Design
  • Organisation/Project Type: Agency, Published Commercial Design
  • Article Title: Holpura – Plant Based Haircare Packaging
  • Brand / Project Name: Holpura
  • Strategic Deliverables: Research / Insight, Brand Strategy
  • Design Deliverables: Packaging Design, Brand Identity, Branding, Brand Creation, Graphic Design
  • Location: Brazil
  • Market Country: United Kingdom
  • Market Region: Europe
  • Product Category: Health & Beauty
  • Consumer Packaging Format: Box, Case, Pot, Tube
  • Consumer Substrate / Material: Glass, Glass Bottle, Glass Jar, Metal, Plastic, Pulp Fibre, Pulp Paper, Wood

FEEDBACK

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Implementation: Attention, detailing and finishing of final solution
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Presentation: Text, visualisation and quality of the presentation
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