Holpura is a luxury haircare and skincare brand from London, UK. The audience target is bold confident women, age 30+ and health-conscious. The products are of high quality, organic and plant-based, providing excellent results for the most demanding customers.The client wished for an elegant, luxurious and eye-catching brand identity, that stood out from similar products on the market. We chose a deep blue color and gold finishings for a luxury touch. The logo has a clean and modern typographic style, with a luxurious serif font. The packagings embrace the deep blue color, with a contemporary and minimalist sans serif font for the product information.
CREDIT
- Agency/Creative: MUSEN Design
- Article Title: Holpura – Plant Based Haircare Packaging
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Brazil
- Market Region: Europe
- Project Deliverables: Brand Creation, Brand Identity, Brand Strategy, Branding, Graphic Design, Packaging Design, Research
- Format: Box, Case, Pot, Tube
- Substrate: Glass, Glass Bottle, Glass Jar, Metal, Plastic, Pulp Fibre, Pulp Paper, Wood
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
