Hoet & Hoet – Drake Candle Packaging
” Drake is a brand that sells candles. Candles are not only used for interior fragrance; they are more and more used as a decorative element as they are considered to be a nice-to-have object to set up an ambiance and to add a soft warm touch at home.We developed a packaging full of texture, telling different stories through vibrant patterns that helped us to introduce different ambiances and allowed us to transform each candle into a dedicated moment.”
CREDIT
- Agency/Creative: Hoet & Hoet
- Article Title: Fragrance, Decoration, Interior Accessory and Ambiance, oh and Candle Packaging
- Project Type: Packaging
- Format: Bottle, Bowl, Box, Can, Cup, Pot, Wrap
- Substrate: Glass, Pulp Carton
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
