K Os Beauty, founded by Kenia Os, is a bold and inclusive cosmetics brand that empowers individuality. Our design approach embraces authenticity and creativity, blending modern aesthetics with playful elements. The seamless digital experience highlights the brand’s core values and invites users to express their unique beauty.
Redefining beauty the way K Os Beauty redefines self-expression, a beautifully bold approach to cosmetics, with products that empower you to embrace your individuality. Every aspect of the brand, from messaging to design aligns with a singular conviction: beauty is limitless, and so are you.
Our core insight was the brand’s authenticity and inclusivity. Products that celebrate self-expression? Absolutely. K Os Beauty sets its own standards. As we ventured into design, our goal was clear: to create space for storytelling and the seamless presentation of their offerings.
An harmonious blend of modern aesthetic with moments of authenticity and playful design. While it might seem ambitious to merge so many diverse elements into a cohesive identity, the result is a brand that resonates with truth and allows each user to shine.
We approached every detail—from storytelling to design—with one clear goal: to create a brand experience that empowers individuality and celebrates creative expression.
With a distinct editorial soul and direct-to-consumer clarity, K Os Beauty is not just a beauty brand—it’s a space for real connection. A place where the digital becomes emotional, where design invites exploration, and where beauty breaks boundaries.
Because beauty is limitless. And so are you.
As we continue to grow and inspire, we’re excited to see how K Os Beauty empowers each one of you to express your unique beauty.
CREDIT
- Agency/Creative: Hispánica
- Article Title: Hispánica Shapes a Limitless Beauty Universe for K Os Beauty
- Organisation/Entity: Agency
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Mexico
- Agency/Creative City: Mexico City
- Market Region: North America
- Project Deliverables: 3D Design, 3D Motion, Art Direction, Beauty Photography, Brand Design, Brand Identity, Brand Redesign, Brand Strategy, Brand Tone of Voice, Branding, Copywriting, Design, Graphic Design, Icon Design, Identity System, Logo Design, Photography, Rebranding, Set Design, Tone of Voice, User Experience, Web Design, Writing
- Industry: Beauty/Cosmetics
- Keywords: Brand Identity, Creative Direction, Website
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Credits:
Creative Direction: Maria Jose Almanza
Art Director: Yazmin Salgado
Designer: Lizbeth López
Brand Strategy & Copywriting: Arancha Almanza
3D: Bureau Tonali
3D: Alez Vargas
Photography: Juan Hernández
Styling: Gaby Lambert
