CASA LUJO, meaning “Luxury House,” was born from a bold desire to completely reshape and elevate the idea of what a true house tequila can and should represent. For years, the phrase “house tequila” has been associated with lower standards, muted flavors, and experiences that are quickly forgotten. At Casa Lujo, we believed it was time to break away from that outdated perception and introduce a new era, one defined by authenticity, dedication, and an unwavering respect for craftsmanship.
Created with purpose and guided by meticulous attention to detail, Casa Lujo is an additive-free tequila crafted to raise expectations and challenge long-held assumptions about what a house tequila can deliver. Our journey began with a clear vision: to create a tequila that never cuts corners, honors tradition, and stands proudly among the finest expressions of agave spirits.
We hand-select mature Blue Weber agave from the fertile Highlands of Jalisco, choosing plants grown in mineral rich soil that naturally enhances sweetness and complexity. Using time-honored methods, slow cooking, careful fermentation, and a refined distillation process, we work to preserve the purity, integrity, and character of every drop.
Casa Lujo is not simply another tequila; it is a declaration of values. It is crafted for those who seek excellence in every sip, for those who understand that genuine luxury is found in intention, patience, transparency, and the quiet artistry behind each bottle. Every pour reflects this philosophy, embodying the care, respect, and passion that define our house.
Welcome to Casa Lujo Tequila, a luxury home of craftsmanship that redefines expectations and delivers a tequila experience unlike anything you’ve known before.










CREDIT
- Agency/Creative: Hi Estudio Multidisciplinario
- Article Title: Hi Estudio Multidisciplinario Showcases Casa Lujo Tequila Built on Tradition and Clarity
- Organisation/Entity: Agency
- Project Type: Packaging
- Project Status: Published
- Agency/Creative Country: Mexico
- Agency/Creative City: TEPATITLAN JALISCO
- Market Region: North America, Global
- Project Deliverables: 3D Modelling, Art Direction, Brand Design, Brand Naming, Branding, Design, Illustration, Packaging Design, Product Naming
- Format: Bottle
- Industry: Food/Beverage
- Keywords: hiestudio, hi, branding, designstudio, tepatitlan, tequila, spirits
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Credits:
Designer: Hi Estudio Multidisciplinario









