Harmon is a strategic communication and public affairs consultancy born with the aim of doing things differently. A company that asks questions from reflection and without fear of daring to find solutions thanks to exploration and study. And all this with a clear purpose: to improve the business of its clients by increasing its social relevance.
Harmon comes to break the boundaries of communication, helping companies find the balance between what they are and what they really want to be. But not everything goes, that is why it is a critical and risky brand, but deeply empathic with society and its environment.
We created a solid brand that was able to express itself in a different way. A wonderful collaborative experience thanks to the client’s involvement throughout the process. Together we are committed to reinventing the concept of consulting to stand out from the competition.
The world changes and is always changing. For Harmon, this movement is diversity, wealth, freedom, advancement and action. For this reason, our strategy offers a new look, breaking down the obvious to build new roads not only differently, but better. Because they already know where others are, now they want to know how far they are able to go with their clients.
The brand idea is based on a stable territory capable of maintaining this structure in harmony. Therefore, Harmon is not just a name, it is a relationship of peace and understanding. A musical concept that represents the balance between the different parts of a whole.
- Agency/Creative: MesserFaden
- Article Title: Harmon Consultancy Brand Design
- Organisation/Entity: Agency
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Spain
- Agency/Creative City: Madrid
- Market Region: Europe
- Project Deliverables: Brand Architecture, Brand Creation, Brand Design, Brand Experience, Brand Naming
- Industry: Information
- Keywords: Brand Identity, Branding, Design, Brand Experience
Chief Creative Director: Dimas Gorostarzu