Grøvik Product Catalogue – Crafting Eternity in Aluminum
Crafting Sustainability since 1956:
Grøvik, Norway’s premier gutter system producer, stands as a pioneer in delivering 100% recyclable aluminium gutters. Established in 1956, Grøvik’s commitment to sustainability echoes in their slogan, “La vær være vær,” translated as “whatever the weather” in English.**
The Resilience of Aluminum Innovation:
Grøvik’s gutters, forged from resilient aluminium, embody strength and durability. Swift to install, enduring a lifetime, and endlessly recyclable, they withstand the elements—rain, wind, and everything in between.
Takes a Moment to Install, Lasts a Lifetime:
The product catalogue is a visual narrative, reflecting the qualities of Grøvik’s gutter systems through the stories of satisfied customers and collaborative partners. Each page unfolds like the seamless installation of the gutters—quick, efficient, and built to last.
Weathering the Elements:
Much like the gutters it showcases, the catalogue is designed to weather the elements. The cover, crafted from lightweight yet robust aluminium paper, boasts letter-pressed details, ensuring water resistance and durability. It’s a tangible representation of the product’s ability to withstand the harshest conditions.
The debossed details, reminiscent of fine artistry, create a lasting impression. Every stroke, every contour is a testament to the brand’s commitment to quality and resilience, mirroring the very characteristics of Grøvik’s gutter systems. The aluminum cover becomes a canvas of touch, where the marriage of form and function is etched for a tactile and visual delight.
Functionality Meets Aesthetics:
The result is a product catalogue that seamlessly blends form, function, and storytelling. It visually narrates the journey of sustainable collaboration through the lens of Grøvik’s customers and partners.
The lightweight but durable cover mirrors the essence of the gutters—both practical and stylish.
The Grøvik product catalogue transforms sustainability from a concept into a visual experience. It goes beyond presenting a product; it tells a story. Through compelling visuals and narratives, it encapsulates the essence of Grøvik’s commitment to durable, recyclable, and weather-resistant gutter systems.
CREDIT
- Agency/Creative: KIND (Conceptual Branding AS)
- Article Title: Grøvik Catalogue: Unveiling Sustainable Aluminum Gutters
- Organisation/Entity: Agency
- Project Type: Graphic
- Project Status: Published
- Agency/Creative Country: Norway
- Agency/Creative City: Bergen
- Market Region: Europe
- Project Deliverables: Graphic Design
- Industry: Manufacturing
- Keywords: WBDS Agency Design Awards 2023/24
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Credits:
Chief Creative Director: Tom Emil Olsen
Design Director: Knut Harald Longva
Senior Designer: Agnieszka Gawlik
Senior Designer: Emil Olsen
Graphic Designer: Clara Auda
Graphic Designer: Piotr Deres
Video/Photographer: Isak Norum
Cinematographer: Stian Servoss
Director of Photography: Christoffer Meyer
Key Account Manager: Beate Myren Romslo
Key Account Manager: Marianne Erdal Holm
Project Manager: Laure Mediavilla
Strategic Brand Director: Thomas Danielsen
Strategic Brand Consultant: Jan Willy Skjølberg
Strategic Brand Consultant: Brede Lie Reime