Luminous Design Group – Kolionasios Greek Baklava
“A limited number of packages made in two sizes promoting Greek Baklava at the global food exhibition, SIAL at Paris. We were asked to create an engaging experience with contemporary products that represents their Greek origin. Another challenge was to emphasise the traditional handmade production process, as well the natural Greek raw materials used. Black color thematic illustrations were portrayed. A granny rolling dough fills, a part of an ancient Greek pillar, traditional ingredients of baklava, all printed on white metallic boxes. Combined with the use of typography and the occasionaly use of gold foil achieving premiumness and high quality.”
CREDIT
- Agency/Creative: Luminous Design Group
- Article Title: Greek Baklava Desert with Engaging Greek Contemporary Packaging Experience
- Organisation/Entity: Agency Commercial / Published
- Project Type: Packaging
- Agency/Creative Country: Greece
- Market Region: Multiple Regions
- Format: Can, Tin
- Substrate: Metal
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
