Graphic and Packaging Design Bits & Bobs Indian Pale Ale

Graphic and Packaging Design Bits & Bobs Indian Pale Ale

Blindtiger Design – Reuben’s Brews Bits & Bobs

“”Bits and Bobs” is a British phrase which means “bits and pieces,” which highlights that this beer will be a different IPA every year. For this can design, we broke from Reuben’s typical 2-color design system to emphasize how special this release is. It’s a spring seasonal beer using a variety of hops, so aesthetically it made sense to use a variety of spring colors radiating (sunshine) from the iconic Reuben’s “r.”

CREDIT

  • Agency/Creative: Blindtiger Design
  • Article Title: Graphic and Packaging Design Bits & Bobs Indian Pale Ale
  • Organisation/Entity: Agency Commercial / Published
  • Project Type: Packaging
  • Project Status: Published
  • Agency/Creative Country: United States America
  • Market Region: North America
  • Format: Bottle, Can
  • Substrate: Glass, Metal

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