GRANDMA GINGER Brown Sugar Ginger Tea

GRANDMA GINGER Brown Sugar Ginger Tea

The brand Logo of Grandma ginger is grandmother of her youth as the main model style. Best served with the good old days and the modern hand painting as if we walk backwards in the tunnel of time. It not only place oneself in the Initial Stage of the Republic of China but also integrate it into the classical and simple elegance. Our design grants a modern and new brand style. Cheongsam set the well-proportioned figure of grandmother off to express the ancient skincare wisdom embodied in brown sugar ginger tea. As the skin care secret of grandmother at her young period, she would like to pass the said skin care secret on to the next generation. Furthermore, it is the ancient crafts for the modern man to taste the pure handmade taste to gradually put you in a good mood. Ink mottling in the corrugating paper, charming fragrant gingers on the rainy rock road full with firewood waft through the air as time goes by. We use the traditional corrugating paper rich in vegetable fiber to breed the classic impression.

CREDIT

  • Design Agency: SUMP DESIGN
  • Organisation/Project Type: Agency, Published Commercial Design
  • Article Title: GRANDMA GINGER Brown Sugar Ginger Tea
  • Brand / Project Name: GRANDMA GINGER
  • External Design Credits: Creative Director : Zi Huai Shen
  • Strategic Deliverables: Brand Strategy
  • Design Deliverables: Packaging Design, Brand Creation, Retail Brand Design
  • Location: Taiwan
  • Market Country: Taiwan
  • Market Region: Asia
  • Product Category: Beverages
  • Consumer Packaging Format: Bag, Tag, Wrap
  • Consumer Substrate / Material: Plastic, Pulp Carton

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