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Glitch Library by Andrei Nicolescu Connects Visual Culture and Community Through a Playful and Evolving Brand Identity

Glitch Library by Andrei Nicolescu Connects Visual Culture and Community Through a Playful and Evolving Brand Identity

Glitch Library is a creative initiative by Glitch Studio, a purpose-driven communications agency based in Bucharest. The library brings together curated books, design talks, and hands-on Design Sessions for people who live and breathe visual culture. At Glitch Library, we believe in the power of shared knowledge , every book on our shelves, every session hosted, is a step toward building a stronger creative community.

Whether you’re a designer, strategist, or simply a curious mind, Glitch Library is your open invitation to explore, connect, and grow. Glitch Library hosts regular events and Design Sessions that bring together designers, artists, and thinkers from across the cultural and creative industries. From poster design and typography to branding strategy and visual communication, the Glitch Library collection spans a wide range of disciplines. Our curated shelves are open to curious minds who want to dig deeper into visual culture.

Branding is hard. But self-branding is infinitely harder. You’re both the client and the strategist and the designer. Quite the challenge right? The library identity relates to glitch studio’s everchanging multiversal identity in subtle but mighty ways. We took inspiration from the bookmaking process of yore and based the library logo on the typesetting letter blocks used in printing. Simple, effective, not to mention that it goes perfectly with the stamp mode that got inked on every book. The identity isn’t fixed, but playful, with every poster, program, and sticker embodying the same principle: confident enough to bend the rules, disciplined enough to make those bends count.

CREDIT

  • Agency/Creative: Andrei Nicolescu
  • Article Title: Glitch Library by Andrei Nicolescu Connects Visual Culture and Community Through a Playful and Evolving Brand Identity
  • Organisation/Entity: Agency
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Romania
  • Agency/Creative City: Bucharest
  • Market Region: Europe
  • Project Deliverables: Brand Design
  • Industry: Non-Profit
  • Keywords: Design, Library, Graphic design, Branding, Books, Culture, Non-Profit

  • Credits:
    Creative Director: Dan Stanescu
    Project Manager: Ana Banu
    Art Direction, Brand Design, Poster Design: Andrei Nicolescu
    Webdesign: Nexio
    Photogrpahy: Mihai Ciobanu (posters) Dragoș Hanciu (events)

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