FROM_SOMEWHERE is an online store that showcases the work of (mostly) Japanese photographers who adventure across the world, capturing the landscapes they encounter along the way. Guided by a love of both travel and photography, these artists frame each scene as it was felt in that fleeting moment. Through their work, FROM_SOMEWHERE invites you to step into that experience—offering the sensation of having visited the place yourself; thus creating quiet moments of joy in everyday life.

The uniqueness lies in their environmentally conscious design. To avoid excessive packaging, the brand embraces eco-friendly, plastic-free materials, every element crafted from natural alternatives. Even the cushioning is thoughtfully designed without plastic, protecting each framed piece with a structure that is both minimal and efficient.

As an additional touch, shipping labels are affixed to a sealing label that can be removed cleanly. This ensures no residue is left on the packaging, allowing it to be reused easily, an often-overlooked aspect of packaging design. Such care not only enhances the experience of receiving the product but also beautifully reflects the brand’s deeper commitment to sustainability.

FROM_SOMEWHERE’s design philosophy emphasizes not just the product itself, but the experience of receiving it. Its plastic-free, environmentally conscious packaging, combined with the ability to reuse the materials after delivery, represents a forward-thinking approach with both commercial and social significance. Simultaneously, the brand continues to value the beauty and quality of the photographs themselves, showing insight into a new kind of lifestyle for today’s consumers.
 In doing so, FROM_SOMEWHERE continues to draw attention as a brand that aligns seamlessly with modern values that embrace sustainable consumption.

ZYLA was responsible for the overall art direction and graphic design, shaping the brand’s visual identity and packaging.