Our Creative Collaboration with LifeOrigins Supplements

At our creative agency, every project is more than a deliverable—it’s a story waiting to be told, an identity ready to be shaped, and a purpose that needs to be communicated with clarity and passion. That’s why we’re incredibly proud to announce our recent collaboration with LifeOrigins Supplements, a brand committed to promoting wellness through high-quality, science-backed nutrition.

Our team had the opportunity to lead the complete visual transformation of LifeOrigins, delivering a comprehensive creative package that included a refreshed brand identity, a modern, cohesive packaging system, and state-of-the-art 3D product visualizations. This strategic overhaul was designed not only to reflect the integrity and vision behind LifeOrigins but to ensure they stand out in a highly competitive and rapidly growing industry.

The Brief: A Brand Ready for Growth
LifeOrigins approached us with a clear objective: they wanted to elevate their brand to better reflect their values, products, and long-term aspirations. Though the company had already established a presence in the supplement market, their existing visual identity lacked cohesion, consistency, and the emotional impact required to deeply connect with modern health-conscious consumers.

Our challenge was twofold:

Refine and elevate their brand visuals to build credibility, communicate scientific trust, and resonate with a wellness-focused audience.

Design a packaging system that would feel unified across the entire product line while maintaining flexibility for future product expansion.

From the start, we knew this would be a project where strategy, storytelling, and visual creativity needed to converge in equal measure.

Discovery Phase: Understanding the Brand and Audience
Before diving into design, we began with a deep discovery and research phase. We explored the supplement market at large—its aesthetics, tone, language, and consumer trends—and benchmarked LifeOrigins against key competitors. We also held strategy sessions with the client to understand their mission, values, scientific rigor, and brand goals.