Basic Studio – Form&Press
We were commissioned to design the visual language and branding for Form&Press, a sportswear brand. Form&Press’s philosophy states that through discipline and hard work people could lead to a better quality of life—through physical, healthy and mental transformation.Our graphics solution that represented those values, was the creation of a mark that combines both initials F&P, evoking all the movement, transformation, and evolution that comes within the brand.
CREDIT
- Agency/Creative: Basic Studio
- Article Title: Form&Press
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Mexico
- Market Region: North America
- Project Deliverables: Clothing/Uniforms, Digital Video / TV, Digital Website, Packaging Promotion, Packaging Service, Print Stationery
- Industry: Aerospace, Retail
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation