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FLOV’s Visual Identity Elevates Woda Cafe’s Historic Charm

FLOV’s Visual Identity Elevates Woda Cafe’s Historic Charm

Woda Cafe, nestled in the historic Rother’s Mills complex in Bydgoszcz, is a captivating fusion of heritage and modernity, offering a space that’s as inspiring as it is welcoming. The café gained international recognition by winning first prize in the “Café” category at the prestigious Restaurant & Bar Design Awards 2024 in Barcelona. This remarkable achievement is a testament to the design expertise of the Polish studio Znamy Się and the vision of architect Paweł Tatara, who together transformed this iconic venue into a true masterpiece.

As creators of the branding and visual identity for Woda Cafe, we aimed to encapsulate the very essence of the space. The result is a design language that flows seamlessly between simplicity, functionality, and the dynamic energy that defines the café. Our approach highlights bold contrasts of cobalt and orange, which not only reflect the café’s vibrant spirit but also create a striking visual identity that leaves a lasting impression. Minimalist yet impactful, the branding harmonizes with the architectural design, allowing the story of Woda Cafe to unfold naturally.

Every element of the branding and visual identity is thoughtfully crafted to align with the café’s mission: to provide a unique experience that bridges the past and present. The interplay of colors, clean lines, and carefully chosen materials echoes the ever-changing energy of the space, inviting visitors to immerse themselves in its atmosphere. Woda Cafe is not just a place to enjoy coffee; it’s a destination that celebrates design, history, and creativity, making it a standout landmark in Bydgoszcz.

CREDIT

  • Agency/Creative: FLOV®
  • Article Title: FLOV’s Visual Identity Elevates Woda Cafe’s Historic Charm
  • Organisation/Entity: Agency
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Poland
  • Agency/Creative City: FLOV®
  • Market Region: Europe
  • Project Deliverables: Animation, Brand Architecture, Brand Creation, Brand Design, Brand Guidelines, Brand Identity, Brand Strategy, Design, Logo Design, Window Design
  • Industry: Food/Beverage
  • Keywords: restaurant, cafe, bistro, visual identity, identity, brand identity

  • Credits:
    Brand Designer: Natalia Ankowska
    Art Director: Grzegorz Chorostecki
    Interior Design: Znamy Się studio

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