55 North – A Voyage to Perfection
Named after the 55th Parallel North, this premium whisky pays homage to the rich heritage of whisky-making across iconic regions along its path. 55 North embodies the spirit of exploration, craftsmanship, and the relentless pursuit of perfection, offering a sensory experience that resonates with connoisseurs worldwide.
Crafted Design, Unmatched Detailing
At Firstbase, we believe that exceptional products deserve exceptional design. The bottle for 55 North is a testament to this ethos, crafted to reflect the premium quality of the whisky within. Every element of the design tells a story of heritage and innovation, meticulously curated to elevate the consumer’s experience.
The top of the bottle features intricate embossing that adds a tactile elegance, creating an instant connection with the brand’s rich narrative. This embossed detail, inspired by tradition and authenticity, sets the tone for a design that is both bold and refined. The bottom base, with its unique contour, enhances the bottle’s stability and provides visual intrigue, ensuring the design is not just aesthetically pleasing but functionally superior.
Our team has seamlessly integrated form and function to deliver a design that invites engagement. Whether it’s the precision of the embossing, the boldness of the typography, or the balanced proportions of the bottle itself, every detail has been carefully considered to reflect the brand’s ethos.
The Spirit of Discovery
From its striking name to its elegant design elements, 55 North is a celebration of the spirit of discovery. The red degree symbol serves as a subtle nod to the latitude that inspired the brand, while the interplay of black, gold, and red ensures the design is modern yet timeless. The minimal aesthetic, combined with bold accents, creates a visual identity that captures the adventurous and aspirational nature of the brand.
The creation of 55 North was a journey of collaboration, creativity, and precision. Our approach focused on crafting not just a product, but an experience—one that invites consumers to explore the extraordinary with every sip.
55 North is more than a whisky; it’s a tribute to tradition, a beacon of craftsmanship, and an invitation to embark on a voyage of perfection. With every detail thoughtfully designed and meticulously executed, 55 North stands as a true testament to the art of whisky-making and the unparalleled impact of thoughtful design.
CREDIT
- Agency/Creative: FIRSTBASE
- Article Title: Firstbase Crafts a Bold Packaging for 55 North Whisky
- Organisation/Entity: Agency
- Project Type: Packaging
- Project Status: Published
- Agency/Creative Country: India
- Agency/Creative City: New Delhi
- Market Region: Global
- Project Deliverables: Brand Creation, Brand Design, Brand Naming, Branding, Packaging Design
- Format: Bottle
- Industry: Food/Beverage
- Keywords: Whisky, Indian Whisky, Bold Packaging
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Credits:
Agency: Firstbase