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Fiorenero Brand Identity

Fiorenero Brand Identity

Simona Merlini – Fiorenero

Fiorenero is a new Beer Label Made in Italy from the passion and the experience of Dario Sparanero and Daniele Fiori. Their surnames mixed-up make the name of the brand, but Fiorenero means also “Black Flower” and this is the image I visualized to design the logo. The Flower is a Hop flower. The geometry and the black color make it elegant, pure.

CREDIT

  • Agency/Creative: Simona Merlini
  • Article Title: Fiorenero Brand Identity
  • Organisation/Entity: Freelance, Published Commercial Design
  • Project Type: Packaging
  • Agency/Creative Country: Italy
  • Market Region: Europe
  • Format: Bottle
  • Substrate: Glass

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