Oro Café is a serene retreat nestled in the lively streets ofSpain, celebrated for its exceptional selection of artisanal coffee and delectable pastries. With a dedication to simplicity and a passion for crafting the perfect cup, Oro Café offers a tranquil escape where patrons can savour the rich flavours of expertly brewed coffee in a serene and inviting atmosphere.
Established with a vision to create a sanctuary for coffee enthusiasts and connoisseurs alike, Oro Café has quickly become a beloved destination in Barcelona’s bustling culinary scene. Since its inception, the café has garnered a loyal following of discerning customers who appreciate the superior quality and impeccable taste that Oro Café is renowned for.
Challenge: The challenge lay in developing a brand identity that would capture the essence of Oro Café – its commitment to excellence, its inviting ambiance, and its dedication to delivering a memorable coffee experience. It was crucial to ensure that the brand name remained at the forefront of customers’ minds without any distractions.
Solution: In our design approach, we embraced simplicity as a fundamental element to ensure that the Oro Café brand name is etched into the minds of customers without any distractions. The logo, with its clean and minimalist typography, serves as a timeless symbol of the café’s dedication to quality and refinement. Through our focus on simplicity and clarity, we have created a brand identity that resonates with Oro Café’s ethos – a place where every cup tells a story of passion and perfection.
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CREDIT
- Agency/Creative: Abdelrahman Mahmoud
- Article Title: Exploring Spanish Oro Café’s New Brand Identity Designed by Abdelrahman Mahmoud
- Organisation/Entity: Freelance
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: United Kingdom
- Agency/Creative City: Bristol
- Market Region: Europe
- Project Deliverables: Brand Identity
- Industry: Food/Beverage
- Keywords: Brand Identity
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Credits:
Brand Identity Designer: Abdelrahman Mahmoud