Mr.Viet™ – Chon Choner™ Coffee Luwak
CHON CHONER™ Exotic Coffee
Kopi Luwak (better known as Chon in Vietnam) Type of coffee famous for a specific way of its processing. It is deemed to be one of the most expensive varieties of coffee in the world.
Goal: Pass the feeling of exotics, emphasize the animal image. Develop a premium and at the same time welcoming image. Explain to the customer that it is exotic coffee from Vietnam.
Solution: We have decided to tell about the product through a picture. Exotic environment and the animal image are self-explanatory.
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Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
