The new launch of products for the home made by the Somium brand (Home Fragrance) bears our design signature on its packaging. After carrying out all the brand design in an integral way, we have been commissioned with the packaging project. For this we have made a minimalist proposal maintaining and deepening the design criteria applied in its identity, clean and orderly, which highlights and positions the brand before its public and competitors as a premium brand in the luxury housing sector in the world. Our intention through this design and development is for packaging to form part of the home decoration objects, which dialogue with them in a subtle way, without hindering or standing out in the space designed by renowned architects and interior designers with a long history. We wanted to propose for the packaging a coherent language between the different decorative elements in the spaces, that works as one more design object that decorates the spaces of the homes that they promote, we are talking about very spacious, bright, clean spaces, with great worship of modernity and design. This environment of action puts us in a situation of maximum commitment with all the actors involved in the conception of space and construction of unique and special properties.
For this very important reason, the products launched in this new Somium business line are Aromatic Candle and Diffuser, products included in the Somium Home Fragrance category. A great commitment to continue being part of the experience and way of life of the people who live and will live in the houses, people who enjoy and will enjoy every moment and in every corner. There is no way to enjoy life among top quality products like those from Somium.
- Agency/Creative: Evangelisti y Cía.
- Article Title: Evangelisti y Cía. Creates Brand and Packaging for Home Fragrance Somium
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Spain
- Market Region: Europe
- Project Deliverables: Brand Identity, Brand Strategy, Brand World, Branding, Graphic Design, Identity System, Packaging Design, Product Naming
- Format: Bottle, Box, Case, Jar
- Substrate: Glass, Glass Bottle, Glass Jar, Metal