Generative Typography class explores the digital tools, technologies, and techniques that have impacted typographic form-making, with an emphasis on dynamic, modular, and code-based approaches. Students will work through a series of exercises and readings to familiarize themselves with how this practice is situated within historical, contemporary, and future contexts, culminating in a final project that uses code to create a work of generative typography. Over the course of the term, students will explore, analyze, and attempt to continuously redefine this relatively new, and emerging medium.
Students were assigned to select a word from the provided list and design letterforms that convey some aspect of the word’s meaning with the considerations of the following when designing: What is its definition? What is its opposite? Does it have historical significance? Has it been used by a person or group of people for something? Are there issues surrounding it? I chose the word “network.”
Iota Display is a modular typeface that is constructed using a series of plus and multiplication signs, which is intended to be a way of visually representing the potential for positive connections between people within a group or network. To express this idea further, the typeface is designed to expand and rotate each element with interaction and input from the viewer. This is a school project that was completed at ArtCenter College of Design under the guidance of Simon Johnston and Roy Tatum.
CREDIT
- Agency/Creative: Eun Jung Bahng - ArtCenter College of Design
- Article Title: Eun Jung Bahng Creates Iota Display Typeface Constructed Using a Series of Plus and Multiplication Signs
- Organisation/Entity: Conceptual Work - Typography
- Project Status: Published
- Keywords: WBDS Student Design Awards 2020/21