From underneath the minarets, Disco Halal originally hails from the Holy Land. Led by the Musician Moscoman, this resonant sound drifted forth, traversing continents, gathering kaleidoscopic fragments of eclectic sounds and symbols. Picking up European rhythms and beats along the way, they eventually washed ashore in Berlin, where they made a new home. Theirs became a world celebration without frontiers, a dreamscape ruled by love. Disco Halal is the cosmic vibration of unity… forever.
CREDIT
- Agency/Creative: Goldberg Cohen
- Article Title: Disco Halal – From the Holy Land to Berlin
- Organisation/Entity: Freelance, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Israel
- Market Region: Europe
- Project Deliverables: Brand Experience, Brand Identity, Brand Strategy, Branding, Graphic Design, Identity System, Packaging Design, Photography, Research, Tone of Voice
- Format: Bag
- Substrate: Metal, Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation