Cold Location is a place where fashion meets modern trends. This is a podium where designers show their new collections and inspire their colleagues as well as the young generation to create. Whereas, models feel here as stars walking on the red carpet.
Client Brief: The main request of the client was to create such a branding that would get the attention of fashion industry experts. The logo had to convey modern fashion trends, meanwhile would have minimalistic style and elements.
Design Solutions: As a result, we’ve created the logo that at first glance illustrates C and L letters. However, if you dig into it you will feel the motion of a step. The style is simple yet modern and eye-catchy.
CREDIT
- Agency/Creative: Digital Factory
- Article Title: Digital Factory Creates Cold Location Branding
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Identity
- Agency/Creative Country: Armenia
- Market Region: Europe
- Project Deliverables: Brand Creation, Brand Design, Brand Guidelines, Brand Identity, Brand Strategy, Branding, Graphic Design, Identity System, Illustration, Research, Structural Design
- Industry: Fashion
- Keywords: Cold Location, Fashion, Podium, Branding, Identity, Logo, Design
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
