A digital journey to the heart of Barça to discover the infinite possibilities of this space through adaptive and accessible design. This journey offers a unique opportunity to engage with FC Barcelona in a way that highlights both its rich history and its forward-thinking approach.

Espai Barça is a comprehensive transformation of FC Barcelona’s infrastructure: a space to maintain the Club’s sports leadership, focusing on innovation, sustainability, and integration with the neighborhood. This project encompasses not only the renovation of physical structures but also the enhancement of the digital experience for all stakeholders involved.

To highlight all these aspects, in collaboration with FC Barcelona, we designed an informative and educational website that, despite hosting a great variety and quantity of information, is simple, intuitive, dynamic, and visual. This site serves as a central hub for fans, members, and the broader community to stay updated on the project’s progress and engage with the club’s initiatives. For the UX/UI, we constructed a sitemap working together with the club, based on the needs of different targets, creating a smooth and agile digital experience for them. The design process involved extensive user research and testing to ensure that the final product met the diverse needs of the club’s audience.

Inclusion is a fundamental pillar of the project, so the digital platform also needed to respond to this integration. An adaptive website allows anyone to learn about the project, follow its progress daily, and feel part of the community. This inclusivity is reflected in the website’s accessibility features, ensuring that users of all abilities can navigate and interact with the site effectively.

The Espai Barça project is not just about infrastructure; it’s about creating a sustainable and integrated environment that supports the club’s long-term vision. The digital platform plays a crucial role in this by providing a space where innovation meets accessibility, allowing for a seamless flow of information and interaction.

By collaborating closely with FC Barcelona, we ensured that the website would be a true reflection of the club’s values and goals. This partnership allowed us to integrate various multimedia elements, such as videos, interactive maps, and detailed timelines, which enhance the user experience and provide a deeper understanding of the project’s scope and impact.

Ultimately, the Espai Barça digital platform is designed to be more than just a website; it’s a dynamic and engaging tool that connects the club with its community. Through adaptive design, we have created a space where users can easily access information, participate in discussions, and feel a sense of belonging. This project underscores FC Barcelona’s commitment to innovation, sustainability, and community integration, setting a new standard for sports infrastructure and digital engagement.