Design for the New Mary Ann Perfume Brand for Dilis

Design for the New Mary Ann Perfume Brand for Dilis

The PG team has developed the external attributes of the brand: packaging design. The idea of the concept is using some “mystery”. After all, perfumes, like women, are not revealed immediately. At first glance, the design looks minimalistic, and only with a more detailed examination reveals an unusual play of materials and textures. This technique reflects the idea of revealing the scent of perfume over time.

CREDIT

  • Design Agency: PG Brand Reforming Company
  • Organisation/Project Type: Agency, Published Commercial Design
  • Article Title: Design for the New Mary Ann Perfume Brand for Dilis
  • Brand / Project Name: Mary Ann
  • Strategic Deliverables: Research / Insight
  • Design Deliverables: Packaging Design
  • Location: Poland
  • Market Country: Belarus
  • Market Region: Europe
  • Product Category: Fashion
  • Consumer Packaging Format: Box
  • Consumer Substrate / Material: Pulp Carton

FEEDBACK

Relevance: Solution/idea in relation to brand, product or service
Excellent
Vote
6
Good
Vote
0
Bad
Vote
0
Implementation: Attention, detailing and finishing of final solution
Excellent
Vote
5
Good
Vote
0
Bad
Vote
1
Presentation: Text, visualisation and quality of the presentation
Excellent
Vote
4
Good
Vote
2
Bad
Vote
0