Manawara was born from the desire to share Brazilian ingredients to reveal flavours that only exist in this enchanted universe of the Brazilian Amazon. And to translate this proposal into its packaging and to reinforce the company’s debut in the market, we created packaging for its line of jelly beans that highlight the natural beauty of the Northern region of Brazil, through illustrations and vibrating colours, with a concept of exclusivity and differentiation, emphasizing nature in communication.
CREDIT
- Agency/Creative: Agência Bulls
- Article Title: Design and Development of Packaging for Manawara Gum Bandies by Agência Bulls
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Brazil
- Market Region: South America
- Project Deliverables: Graphic Design, Illustration, Packaging Design, Product Naming
- Format: Box, Flow-Pack
- Substrate: Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
