Beached is a natural creulty-free beauty brand encouraging women to re-think beauty and embrace a more natural look. Au(ssie) naturel, beach to street beauty.
We designed the identity to be fun and flexible, evoking the wit and warmth of an Aussie on form, as well as the dynamic and everchanging environment of the place where land meets sea.
CREDIT
- Agency/Creative: Derek&Eric
- Article Title: Derek and Eric Design Bold Identity for Beached
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: United Kingdom
- Market Region: Europe
- Project Deliverables: Brand Creation, Brand Identity, Brand Strategy, Branding, Graphic Design, Identity System, Illustration, Packaging Design
- Format: Bag, Bottle
- Substrate: Plastic
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation