Delta Cafés Signature: The Artisan Touch in Every Blend
Delta Cafés is not only Portugal’s most popular coffee brand – it’s the country’s No. 1 love brand: recognized nationwide, both in cafés and in people’s homes.
The new range “Signature” is a strategic evolution of Delta Cafés portfolio, created to translate the expertise and sensory depth of a specialty roastery into the home. As coffee culture matures, consumers seek not only exceptional flavor but also authenticity, ritual, and narrative. Coffee has moved beyond commodity to become a personal, meaningful experience.
The challenge: designing a packaging range that feels premium and contemporary while remaining firmly rooted in the mastery of the roaster. Therefore, elevating the everyday brewing moment into an artisanal ritual.
Central to the design is the “Artisan Concept,” positioning the master roaster as a true craftsman whose knowledge is embedded in every blend. The name Delta Signature reinforces authorship, quality, and authenticity, establishing a confident and distinctive identity.
The packaging features a high contrast matte black base that communicates immediate sophistication. Metallic gold foil accents add depth, tactility, and refined luxury, ensuring strong shelf presence. Illustrations inspired by the Botanical Alchemist aesthetic use earthy tones to reference coffee origin, cherries, and natural ingredients, replacing generic coffee visuals with a curated, collectible feel. Subtle color cues distinguish between the Crema and Intense variants, maintaining cohesion while transforming the packaging into a premium storytelling platform.
CREDIT
- Agency/Creative: Peter Schmidt Group
- Article Title: Delta Cafés Signature Packaging Design by Peter Schmidt Group Brings Specialty Roastery Ritual Into the Home
- Organisation/Entity: Agency
- Project Type: Packaging
- Project Status: Published
- Agency/Creative Country: Portugal
- Agency/Creative City: Lisbon
- Market Region: Europe
- Project Deliverables: Packaging Design
- Format: Bag
- Industry: Food/Beverage
- Keywords: coffee, coffee beans, coffee packaging, delta cafes, signature, premium range, premium packaging
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Credits:
Executive Creative Director: Pedro Vilar
Design Director: Filipa Serra
Head Designer: Catarina Marques
Designer: Maria Torres
Motion Designer: André Peixoto
Director Consulting: Adriana Seixas
Project Manager: Lia Gu00fcldemann
