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Crew Unveils Om Organics’ Sensual Wellness Line with Futuristic Packaging Design

Crew Unveils Om Organics’ Sensual Wellness Line with Futuristic Packaging Design

Om’s packaging always speaks to the purity and simplicity of Om’s ingredients. Bottles and jars are often stripped of labels, revealing the natural beauty within-drawing a meaningful parallel to Om’s core values.

The new sexual wellness line by Om Organics is no different. It celebrates the simple power of pleasure. Inspired by the idea of euphoric frequencies and a kaleidoscope of sensations — a matte holographic silver foil was applied to a geometric, pulsating pattern to communicate the confidence we radiate when embracing our own sensuality. The bottles and boxes take a modern, minimal approach, while wrapped in a harmonious and vibrant periwinkle, signifying everlasting affection.

While pleasure is important, Om also cares about the well-being of the earth too. Over 65+ of Om’s SKUs utalize glass, post-consumer plastics, FSC certified, carbon neutral, materials.

The product line includes a “Peach Seed + Capsicum Euphoria Lubricant Oil,” a “Passionflower + Cherry Harmony Personal Serum,” as well as a
“Palmarosa + Ylang Ylang Awaken Massage Oil”

These products use ingredients like Peach Seed Oil, which is rich in essential fatty acids and leaves skin soft and velvety. Capsicum Extract, that provides a subtle warming and stimulating effect which adds a unique dimension to intimate experiences. As well as Fractionated Coconut Oil which is an emollient. Coconut oil goes beyond lubrication for skin-nurturing benefits that provide comfort and skin replenishment for a two-in-one benefit.

CREDIT

  • Agency/Creative: Crew
  • Article Title: Crew Unveils Om Organics’ Sensual Wellness Line with Futuristic Packaging Design
  • Organisation/Entity: Agency
  • Project Type: Packaging
  • Project Status: Published
  • Agency/Creative Country: Canada
  • Agency/Creative City: Crew
  • Market Region: North America
  • Project Deliverables: Advertising Photography, Packaging Design, Product Design, Product Photography, Writing
  • Format: Bottle
  • Industry: Beauty/Cosmetics
  • Keywords: lubricant, skincare, personal care

  • Credits:
    CCO: Gerald Schoenhoff
    Creative Director: Rachel Latkolik
    Design: Rachel Latkolik
    Copywriter: Annaliese Meyer
    Account Director: Jessica McCullough
    Account Coordinator: Chelsea Prest
    Production Manager: Cliff Borromeo
    Print-house: Glenmore
    Photography Art Direction: Rachel Latkolik
    Photographer: Oly Shamrik, Knotably Studio

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