” CONCEPT : “Looking through the magnifier glass inside a bee hive”The package is loyal to the headquarters of these amazing creatures – classifying the types of bees, describing their secret lives and bringing more information about the complex process that is taking place inside the hive.The creative execution is a playful selection of handcrafted bee illustrations and brings the customer one step closer to the natural hive, tasty organic product and its benefits.More than just a label design, the concept wants to reinforce the importance of understanding all the natural processes and their major role in the world ecosystem. ”
CREDIT
- Agency/Creative: CreativeByDefinition
- Article Title: CreativeByDefinition – Inside the Hive (Promotional)
- Project Type: Packaging
- Format: Jar
- Substrate: Glass
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
