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Creative Identity, Packaging Design and Storytelling for Spanish Wooden Sunglasses Brand

Creative Identity, Packaging Design and Storytelling for Spanish Wooden Sunglasses Brand

F33 – Roswood

“The wooden sunglasses brand Roswood ordered us its identity and packaging. In a market already full of similar prodcuts, we decided to create a storytelling under the closure “Eternal Sunglasses”, which generates positive attributes and increases the perception of the product’s quality, getting away from the competency.”

CREDIT

  • Agency/Creative: F33
  • Article Title: Creative Identity, Packaging Design and Storytelling for Spanish Wooden Sunglasses Brand
  • Project Type: Packaging
  • Agency/Creative Country: Spain
  • Market Region: Multiple Countries
  • Format: Box
  • Substrate: Pulp Board, Wood

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