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Creative Concept Branding Unveils Olipop Apple Soda Packaging Design Concept

Creative Concept Branding Unveils Olipop Apple Soda Packaging Design Concept

Introducing the captivating packaging design developed for Olipop, Apple Enchante, an apple-flavored prebiotic soda. As part of a pitch project, the design features a whimsical juggler, playfully tossing an apple in the air with one hand, which magically transforms into a glass of the refreshing drink in the other hand.

This dynamic visual not only highlights the enchanting flavor of the beverage but also brings a sense of fun and liveliness to the product. The prominent use of red, inspired by the vibrant hue of apples, ensures the packaging stands out on the shelf and grabs the consumer’s attention instantly.

The creative and eye-catching design perfectly captures the enchanting essence of the beverage, making it an irresistible choice for soda lovers. It embodies the playful and refreshing nature of the drink, promising a delightful experience for consumers.

By emphasizing the magical transformation and the vibrant apple flavor, the packaging tells a story that resonates with the brand’s identity. This approach not only differentiates the product in a crowded market but also creates a memorable impression that encourages repeat purchases.

The use of lively imagery and bold colors reflects the product’s unique selling points and aligns with Olipop’s commitment to offering innovative and enjoyable beverages. The design aims to appeal to a broad audience, from health-conscious consumers to those seeking a fun and tasty soda option.

Overall, this packaging design is a testament to the power of creativity in branding, showcasing how thoughtful design can elevate a product’s appeal and connect with consumers on an emotional level.

CREDIT

  • Agency/Creative: Creative Concept Branding
  • Article Title: Creative Concept Branding Unveils Olipop Apple Soda Packaging Design Concept
  • Organisation/Entity: Agency
  • Project Type: Packaging
  • Project Status: Non Published
  • Agency/Creative Country: India
  • Agency/Creative City: Ahmedabad
  • Market Region: North America
  • Project Deliverables: 3D Design, Packaging Design
  • Format: Can
  • Industry: Food/Beverage
  • Keywords: packaging design, product packaging, beverage packaging, FMCG packaging design

  • Credits:
    Creative Director: Parv Jani
    Creative Director: Manushi Gohel

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