Behind Vegan Box is a dynamic and creative team dedicated to a shared vision: inspiring individuals through their carefully curated products that enrich the vegan lifestyle. Every day, this team is driven by a passion to showcase unique, exceptional vegan foods and sustainable products, all meticulously selected to align with their commitment to promoting plant-based living.
Their mission extends beyond simply offering products; they aim to take customers on a journey through vegan Europe, elevating the perception of a plant-based lifestyle. By highlighting the diversity, deliciousness, and health benefits of vegan living, they encourage a broader acceptance of animal-friendly choices. Vegan Box isn’t just about food—it’s about a way of life that is compassionate, sustainable, and full of flavor.
The Vegan Box logo was crafted to encapsulate a brand identity that speaks directly to an eco-conscious audience. It reflects the core values of sustainability, ethics, and natural living. One of the most exciting aspects of this project was developing the packaging design. Soft floral patterns and pastel colors were chosen to adorn the food packaging and subscription boxes, creating a visually appealing and cohesive brand experience. These designs are not just aesthetically pleasing but also reinforce the principles of natural living and sustainability that Vegan Box champions. Through thoughtful design, Vegan Box successfully marries form and function, offering a product that delights the senses while staying true to its mission of promoting a healthy, plant-based lifestyle.
CREDIT
- Agency/Creative: Giacomo Urgeghe
- Article Title: Creating a Brand Identity for Vegan Box: Innovative Logo and Packaging Design for a Sustainable Vegan Lifestyle
- Organisation/Entity: Freelance
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Italy
- Agency/Creative City: Olbia
- Market Region: Europe
- Project Deliverables: Advertising, Brand Design, Brand Identity, Brand Mark, Branding, Illustration, Logo Design, Packaging Design
- Industry: Food/Beverage
- Keywords: Vegan branding, eco-friendly logo design, sustainable packaging, plant-based product design, brand identity creation, vegan lifestyle branding, ethical packaging solutions, natural product branding, minimalist logo design, custom vegan packaging, organic branding, vegan product visuals, green design principles, subscription box design, floral packaging elements, pastel color schemes, eco-conscious brand development, vegan-friendly design, brand aesthetics for vegan products, sustainable brand identity
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Credits:
Art director, Brand identity designer: Giacomo Urgeghe
