New brand for Kosher candies “Delice Light”. Packaging with a retro vintage-style enriched by a strong hand-drawn visual that differentiates the taste of the reference. Designed for the Jewish community in Milan with the purpose of selling on Italian and European territory but also of selling on the shelves of other countries such as the USA and Israel. The power of the product lies not only in the fact that it belongs to the kosher method of preparation that guarantees its quality, but also in the fact that are sugar-free candies and without preservatives, added in an easily resealable packaging.
CREDIT
- Agency/Creative: Lezin Design
- Article Title: Creates New Brand and New Packaging Design for candies
- Organisation/Entity: Freelance, Published Self Promotional Design
- Project Type: Packaging
- Agency/Creative Country: Italy
- Market Region: Europe
- Project Deliverables: Brand Creation, Brand Identity, Brand Naming, Branding, Graphic Design, Illustration, Packaging Design, Product Architecture, Product Naming
- Format: Flow-Pack
- Substrate: Plastic
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
