• Project

  • Region

  • Industry

Crafting the Perfect Brand Identity for Cook Drive’s Culinary Experience

Crafting the Perfect Brand Identity for Cook Drive’s Culinary Experience

Introducing Cook Drive, an extraordinary dark kitchen concept that has revolutionized the culinary landscape with its seamless delivery system. With a relentless commitment to creating exquisite, contemporary cuisine and delivering it to discerning palates across the city, Cook Drive has redefined the dining experience. Our team was entrusted with the task of crafting a distinctive and relatable brand identity that would shine a spotlight on their unparalleled food quality.

Whether you’re seeking a delightful meal for a cozy evening at home or a nourishing lunch to fuel your busy workday, Cook Drive guarantees a culinary journey that will leave you fully satisfied. The inclusion of the word ‘drive’ in their branding serves as a powerful symbol, representing not only their rapid delivery service but also their unwavering dedication and passion for their craft.

In our design process, we strived to capture the essence of this ‘drive’ and infuse it into every aspect of the brand. Our goal was to create an aesthetic that seamlessly blended the thrill of work-life balance with the accessibility of exceptional cuisine. Through a harmonious fusion of artistic vision, innovation, and attention to detail, we successfully translated Cook Drive’s vision of providing high-quality food with unmatched efficiency.

Being a part of this incredible journey has been an immense source of pride for our team. As we eagerly look ahead, we anticipate witnessing the continued evolution and growth of the Cook Drive brand. With each passing day, we are excited to see how Cook Drive will continue to captivate the hearts and taste buds of food enthusiasts, setting new standards in the world of culinary excellence.

As the aroma of their delectable creations fills the air and the wheels of their efficient delivery system keep turning, Cook Drive stands poised to redefine what it means to dine in style and convenience. Join us on this gastronomic adventure and indulge in the extraordinary flavors and experiences that Cook Drive has to offer.

CREDIT

  • Agency/Creative: directa bureau
  • Article Title: Crafting the Perfect Brand Identity for Cook Drive’s Culinary Experience
  • Organisation/Entity: Agency
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Ukraine
  • Agency/Creative City: directa bureau / Lviv
  • Market Region: Europe
  • Project Deliverables: Advertising Photography, Brand Guidelines, Brand Identity, Logo Design, Packaging Design, Typography
  • Industry: Food/Beverage
  • Keywords: delivery, restaurant, pizza, food, ukraine, logotype, orange, packaging, dynamic

  • Credits:
    Creative Direction: Serge Fedynyak
    Art Direction: Adrian Fisher
    Senior designer: Solia Marchak
    Graphic Designer: Viktoria Kotiash

FEEDBACK

Relevance: Solution/idea in relation to brand, product or service
Excellent
Vote
14
Good
Vote
17
Bad
Vote
4
Implementation: Attention, detailing and finishing of final solution
Excellent
Vote
10
Good
Vote
18
Bad
Vote
3
Presentation: Text, visualisation and quality of the presentation
Excellent
Vote
13
Good
Vote
14
Bad
Vote
3