Cowberry Market Online Retailer Branding

Cowberry Market Online Retailer Branding

Cowberry is a new to market online retailer specialising in soft, breathable, stonewashed 100% pure linen bedding. It’s proudly European with everything being designed in the UK and crafted by the finest artisans in Portugal.

Working closely with the Cowberry founders we developed a visual strategy that quietly communicates their vision and values. The branding confidently positions Cowberry as a trustworthy name with craft and luxury front and centre.

The stencil font helps to reinforce themes of detail and finery and is paired with a colour palette inspired by the different shades of linen. This all comes together across a range of visual assets and artwork that looks great on packaging as well as digital formats.

CREDIT

  • Agency/Creative: Everything Will Be Fine
  • Article Title: Cowberry Market Online Retailer Branding
  • Organisation/Entity: Agency
  • Project Type: Graphic
  • Project Status: Published
  • Agency/Creative Country: United Kingdom
  • Agency/Creative City: Glasgow
  • Market Region: Global
  • Project Deliverables: Brand Creation, Brand Guidelines, Brand Identity, Brand Mark, Brand Strategy, Brand Tone of Voice, Branding, Creative Direction, Graphic Design, Label Design, Logo Design, Packaging Design, Typography
  • Industry: Retail
  • Keywords: Branding, Brand Identity, Kerr Vernon, Everything Will Be Fine, Cowberry, Linen, Packaging Design, Graphic Design

  • Credits:
    Creative Director: Kerr Vernon

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