Corporate Branding for a Law Firm
Alo Studip – IP&P Corporate Branding
Founded in 1985, The Firm provides legal services mainly in the corporate, tax, estate planning and real estate areas. We were engaged to help them revitalize their brand.We created a brand identity that speaks their philosophy: honesty, trust and confidentiality. IP&P has been characterized by a personalized service and the creation of strong and long lasting relationships with clients. Subtle patterns and a dynamic set of logos were also created for its use throughout the brand system.The brand’s dynamism emphasizes in the solidarity of the firm’s three partners. Each having its own specialty, we had to focus on a powerful and flexible identity.
CREDIT
- Design Agency: Alo Studip
- Organisation/Project Type: Agency, Published Commercial Design
- Article Title: Corporate Branding for a Law Firm
- Brand / Project Name: IP&P Corporate Branding
- Project Type: Corporate Brand Creation, Corporate Brand Redesign
- Strategic Deliverables: Corporate Brand World, Corporate Brand Strategy, Corporate Tone of Voice, Corporate Product Brand Architecture
- Design Deliverables: Corporate Graphic Design, Corporate Brand Creation, Corporate Brand Experience, Corporate Branding, Corporate Brand Identity, Corporate Brand Identity System, Corporate Brand Guidelines, Corporate Structural Design
- Location: Mexico
- Market Country: Multiple Countries
- Market Region: Multiple Regions
- Product Category: Promotional
- Extra: Service Brand Deliverables: Building Interior, Clothing/Uniforms, Digital Promotional, Digital Website, Packaging Promotion, Photography, Print Ad Campaign, Print Advertising, Print Annual Report, Print Brochure, Print Stationery, Signage Interior
- Industry Category: Defence, Financial, Real Estate
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
