“Stolis is a family business founded by Arjan Stoli in 2012. He returned to his parents’ land to open his own hotel Stolis after 20 years as the entrepreneur of a chain restaurant in Vlora city. From the beginning, Stolis was designed to be more than simply a bedroom from the start. Nearly ten years later, the family has continued to grow the business by realizing their goal.
Expanding the Stolis brand to include a hotel, a tavern, a market, and a beach all within 3 minutes of one other. For us the client is the house guest, where the greatest service is provided.It may be a little but certain that guests will leave with a satisfied soul, full belly, tanned skin, and more in love than they were before.” My goal in this project was to bring the right visual storytelling for the brand. Mixing the traditional with digital to convey the right message of the brand as comfort, sincerity and friendly.The Stolis logo is a Wordmark that, more than any other logo, is defined by the brand’s origins, which began with the “name” of the Stolis Family. If you travel to Himar and ask the locals which hotel is the greatest in the region, they will tell you “Stolis”! But how does this name seem visually?The olive tree is the most superficial feature of the Stolis Brand. As an identification mark for what Stolis has as a principal plant for the area where it is cultivated, the letter I of Stolis carries an olive leaf. As ancient as the olive tree in Stolis’ big barn and as famous as it is.The letter “o” has a unifying symbol for Stolis, which is a shining star, which sends a clear message of the brand’s identity. The purity and cleanliness that Stolis has provided in the guest space is something that consumers have remarked on. This area has also enhanced a number of encounters by providing a narrative as lovely as the Stolis itself.
- Agency/Creative: Belar
- Article Title: Concept Brand Identity for Hotel Stolis by Creative Belar
- Organisation/Entity: Freelance
- Project Type: Identity
- Project Status: Non Published
- Agency/Creative Country: Albania
- Agency/Creative City: Tirana
- Market Region: Europe, Global
- Project Deliverables: Brand Design, Brand Identity, Design, Graphic Design, Logo Design
- Industry: Hospitality
- Keywords: #Hospitality #Design #Hotel #BrandIdentity #VisualIdentity #GraphicDesign