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Colourful Packaging Design for Sundays Gin by Wiltshire Creative

Colourful Packaging Design for Sundays Gin by Wiltshire Creative

Founded from the idea of bringing people together, Sundays came about from wanting to create and bottle the spontaneity of all those great Sundays well-spent with great friends.

The owner’s motivation was to take the unknown around gin and produce a lively spirit without all the fuss; something that’s easy to mix with whatever is in the fruit bowl, with a softer taste so you can appreciate for a few rounds.

The guys from Sundays Gin approached us in 2020, they were looking for a visual identity that was bold, fun and sophisticated. They asked us to create a look that feels playful yet confident at the same time.

The team were a pleasure to work with every step of the way, they embraced our ideas with his much passion as we put into creating them.

Simply put, “Sundays” make a damn tasty gin, with no particular need for occasion. With a generous splash of playfulness added for extra measure, Sundays hope to inspire the next GINeration of gin lovers to get mixing with our bright and crisp flavour.

Introducing Sundays, a damn tasty gin. Simple as that. Because every day should feel like a Sundays kind of day.

All in all, this project was a real pleasure to work on. The client had total trust in my judgement. This kind of creative control allows and restricted creativity. Something that really happens but yields great results.

CREDIT

  • Agency/Creative: Wiltshire Creative
  • Article Title: Colourful Packaging Design for Sundays Gin by Wiltshire Creative
  • Organisation/Entity: Freelance
  • Project Type: Packaging
  • Project Status: Published
  • Agency/Creative Country: Australia
  • Agency/Creative City: Melbourne
  • Market Region: Global
  • Project Deliverables: Art Direction, Brand Identity, Packaging Design
  • Format: Bottle, Box
  • Substrate: Glass Bottle, Pulp Paper
  • Industry: Food/Beverage
  • Keywords: WBDS Creative Design Awards 2021/22

  • Credits:
    Photos: Sundays Gin

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