Plantago is a dynamic cross-category brand designed to meet the growing market demand for wellness-focused products across multiple segments — from dietary supplements and sports nutrition to functional snacks, coffee, and bottled water. Our brand offers partners a scalable and versatile platform that combines consumer trust with flexible product positioning across categories.
During the development of Plantago’s positioning, we conducted comprehensive market research, analyzing global trends, consumer behavior, and category-specific visual languages. This foundation enabled us to create a brand that is not only relevant and appealing to end-users but also strategically sound from a business perspective.
The brand operates under an Endorsed Brands architecture: each product line maintains a distinct visual and emotional identity tailored to its specific category and target audience, while consistently carrying the Plantago masterbrand — a mark of quality, consistency, and innovation.
Plantago supplements have already been successfully integrated into pharmacy chains and leading online marketplaces, demonstrating strong market acceptance and shelf performance. Our B2B partners benefit from a clear brand structure, a modern and adaptive design system, and growing consumer recognition across health and wellness segments.
With a focus on transparency, compliance, and market adaptability, Plantago is a reliable partner for distributors, retailers, and private-label collaborators seeking to expand their wellness portfolios. We invite you to explore partnership opportunities with a brand built for growth, performance, and consumer relevance in today’s health-driven market.





CREDIT
- Agency/Creative: Clever Branding
- Article Title: Clever Branding Builds Plantago Into a High-Performance Multi-Category Wellness Brand
- Organisation/Entity: Agency
- Project Type: Packaging
- Project Status: Published
- Agency/Creative Country: Georgia
- Agency/Creative City: Tbilisi
- Market Region: Europe
- Project Deliverables: Packaging Design
- Format: Bottle
- Industry: Health Care
- Keywords: Dietary supplements, health care
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Credits:
Creative Agency: Clever Branding