Chocolate Packaging & Illustration

Chocolate Packaging & Illustration

Packaging and Illustration designed for Kannabio & Kakau cannabis/chocolate product. Since the product is a combination of chocolate with organic hemp seeds, an illustration was designed from scratch with references to Mayan and Aztec images of the ancient God of Chocolate, depicted here with cannabis leaves instead of crown feathers and with the cannabis logo on the cheeks of the portrait. The overall packaging, follows the visual and typographic architecture of the brand. The choice of colours and of packaging material aims to strengthen the visual and experiential notions of the chocolate based product and of the organic natural ingredients.

 

CREDIT

  • Design Agency: deworks.co
  • Organisation/Project Type: Freelance, Published Commercial Design
  • Article Title: Chocolate Packaging & Illustration
  • Brand / Project Name: King Chocokanna
  • Strategic Deliverables: Brand Architecture, Research / Insight, Product Naming
  • Design Deliverables: Packaging Design, Illustration, Identity System, Branding, Graphic Design, Brand Experience
  • Location: Greece
  • Market Country: Greece
  • Market Region: Global
  • Product Category: Confectionery
  • Consumer Packaging Format: Box
  • Consumer Substrate / Material: Pulp Carton, Pulp Paper

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