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CF Napa’s Unique Packaging Design for Exitus Draws Inspiration from Spirits Packaging

CF Napa’s Unique Packaging Design for Exitus Draws Inspiration from Spirits Packaging

Bold and unconventional, Exitus is a red wine aged in Bourbon barrels that bucks tradition. We selected a luxury spirits bottle normally reserved for high-end Bourbons. The design elicits a sense of luxury as well as a bit of a bad boy attitude through the use of a black label with gold foil embellishments inspired by tattoo culture. The final touch was a strip seal over the top of the closure of the bottle that calls out the 3-month age statement like a fine Bourbon.

CREDIT

  • Agency/Creative: CF Napa Brand Design
  • Article Title: CF Napa’s Unique Packaging Design for Exitus Draws Inspiration from Spirits Packaging
  • Organisation/Entity: Agency, Published Commercial Design
  • Project Type: Packaging
  • Agency/Creative Country: United States
  • Market Region: North America
  • Project Deliverables: Brand Creation, Brand Identity, Brand Strategy, Branding, Graphic Design, Packaging Design
  • Format: Bottle
  • Substrate: Glass Bottle, Pulp Paper

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