A tribute to the past and tradition of Brazilian spitits. Cachaça made of Butiá (a popular fruit in Brazil) is a well-known regional product in the city of Laguna/SC/Brazil, and at Geraldo Restaurant, this cachaça has been made by hand since 1955 and is appreciated as an accompaniment to various seafood dishes. A true regional treasure loved by all who visit the city. We think about this product in a complete way, from the bottle, the graphic finishes, and the type of stopper. We use visual elements and finishes that represent the care and elegance of this regional product.
CREDIT
- Agency/Creative: Céu Design
- Article Title: Céu Design Creates Packaging Design for Cachaça Geraldo
- Organisation/Entity: Agency
- Project Type: Packaging
- Project Status: Published
- Agency/Creative Country: Brazil
- Agency/Creative City: Jaraguá do Sul
- Market Region: South America
- Project Deliverables: Art Direction, Packaging Design
- Format: Bottle
- Substrate: Glass, Pulp Paper, Wood
- Industry: Food/Beverage
- Keywords: Cachaça, Geraldo, Geraldo Cachaça, Butiá, Drink
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Credits:
Creative Direction: Céu Design
Design: Vitor Scarpato
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation