Crafted from the soul of the steppe, Yurt vodka is a tribute to a land where open horizons meet the sky and the earth stretches endlessly. In the raw embrace of Kazakh winds, the nomadic spirit finds its home, resilient, enduring, and untamed. This is more than a vodka, it is an ode to a people whose lives are woven not by borders, but by the rhythm of the land itself, where roots are forged through memory and movement, not walls and chains. With each bottle, Yurt captures the spirit of a journey across vast, open plains, celebrating a life shaped by freedom and tradition.
Pure as the mountain springs that wind through the Kazakh terrain, Yurt embodies the timeless essence of a culture perfected through centuries. Distilled with a master’s touch, it honors the long-standing pursuit of purity and craft. To sip Yurt is to join a voyage alongside these nomads, feeling the fire of independence, the quiet strength of resilience, and the wisdom held in wandering hearts. Each taste carries with it the essence of adventure, heritage, and a rare purity that few spirits can offer. This is vodka crafted for those who value authenticity, who see beauty in the untamed, and who recognize that true elegance lies in honoring the land and its traditions.
The Yurt bottle itself is an homage to the Kazakh steppes, drawing inspiration from the shapes and textures of its hardy vegetation. Vertical waves form a subtle, crossed pattern on the bottle’s surface, echoing the interwoven wooden frames of the traditional yurt, structures as beautiful as they are enduring, blending strength and grace in every line. This design choice connects Yurt to its roots, grounding it in the aesthetic of Kazakh culture and the rugged beauty of nomadic life. Natural materials were carefully selected for the bottle and packaging, reaffirming a commitment to an elemental lifestyle and a respect for the land that defines the nomad’s world.
From its contents to its design, Yurt vodka is a celebration of raw beauty, refined tradition, and the unbreakable spirit of a people who call the steppe their home.
CREDIT
- Agency/Creative: C.Carbon Studio
- Article Title: C.Carbon Studio Evoked the Nomadic Spirit of the Steppe to Present the Brand New Yurt Vodka’s Timeless Design
- Organisation/Entity: Agency
- Project Type: Packaging
- Project Status: Published
- Agency/Creative Country: Portugal
- Agency/Creative City: Vila das Aves
- Market Region: Europe
- Project Deliverables: 3D Design, Brand Identity, Packaging Design, Product Design
- Format: Bottle
- Industry: Food/Beverage
- Keywords: WBDS Creative Design Awards 2024/25 - Packaging Design: Product Creation , bottle, design, label, packaging, vodka, beverage, nomad, spirit, steppe, premium, luxury, rustic, glass, paper, natural
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Credits:
Designer: Rafael Maia