Put Simply was born in early 2022, borrowing Korean ethos and technology and creating long term solutions specifically for Indian skin with the intent to simplify skincare. The brand struggled with clear hierarchy, identity and the packaging just wasn’t communicating what the brand stood for.

Put Simply, a sensitive skincare brand with products that work. We wanted to change your outlook towards skincare. It’s time to rethink your routine to a straightforward solution made for sensitive skin. Skincare that works. It’s as simple as that.

We started with understanding the skincare category and why is Korean skincare so popular in the world? What makes it so good?

The skincare industry in India has witnessed a significant surge in recent years, with an increasing number of consumers becoming conscious of their skin health and appearance. Korean skincare, on the other hand, has been gaining immense popularity globally due to its innovative and effective products.

Issue-prone skin is human, and it can often feel out of control or too overwhelming. Whether you’re looking to prevent, treat, or repair – we are here for you!

Put Simply, it’s easy to use and hard to refuse. A purpose driven intentional brand that makes you rethink your skincare routine. Put Simply is a skincare brand that wants to change your outlook toward skincare by making this journey straight-forward, easy to understand and affordable.

Put Simply is here to make you rethink your routine. We believe in being straightforward, approachable, and knowledgeable, making skincare journeys fun and approachable. Put Simply is modest, intelligent and dedicated.