Branding for an International DJ Competition
Max Amato – Goldie Awards Brand Identity
Goldie Awards is a new type of competition for both DJs and producers, created by legendary DJ A-Trak, and presented by Adidas Originals, Fool’s Gold and TMWRK. Contestants from around the world participate in a battle-style showdown, with high profile judges including Mark Ronson, Just Blaze, Craze, and El-P crowning a winner in both categories. The annual competition just finished it’s second year. I created the branding for the inaugural year while at Doubleday & Cartwright, and have evolved the branding and creative direction independently in the years since.
CREDIT
- Agency/Creative: Max Amato
- Article Title: Branding for an International DJ Competition
- Organisation/Entity: Freelance, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: United States America
- Market Region: North America
- Project Deliverables: Clothing/Uniforms, Digital Animation, Digital Application, Digital Website, Print Ad Campaign, Social Media
- Industry: Entertainment
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation