Generic selectors
Exact matches only
Search in title
Search in content
Search in posts
Search in pages

Branding Design for SPIN

Branding Design for SPIN

SPIN is a cooperation between industry, science and politics that develops answers to the major questions of our time (such as the energy revolution).
The challenge was to develop a corporate design that addresses business, science, politics and the media and clearly distinguishes itself from brand images of similar collaborations. Since the project is characterized by a special kind of cooperation, this became the center of the creative guiding idea: a network was derived from the geographical position of the project partners. On this basis, the Typeface SPIN MONO was developed as an expression of the common objective.

CREDIT

  • Design Agency: BOBBY&CARL
  • Organisation/Project Type: Agency, Published Commercial Design
  • Article Title: Branding Design for SPIN
  • Brand / Project Name: Cooperation: SPIN – Spitzencluster industrielle Innovationen.
  • External Design Credits: Head of Corporate Design: Patrick Reichert-Young. Junior Designer – Typeface Designer: Janik Bienemann. Creative Director Copy: Till Köster. Senior Creative Copy: André Bastian. Creative Director Art: Andreas Hinsenkamp. Client Service Director: Jochen Schwarz. Account Managerin: Franziska Bahlmann. Final Artworker: Dirk Barnekow.
  • Strategic Deliverables: Brand Naming, Brand World
  • Design Deliverables: Brand Identity, Branding, Brand Creation, Graphic Design, Brand Digital Design, Brand Guidelines
  • Service Brand Application: Brand Guidelines, Merchandising, Print Brochure, Print Stationery, Publications, Spatial Interior, Website
  • Location: Germany
  • Market Country: Germany
  • Market Region: Europe
  • Project Keywords: Branding Design, Corporate Design
  • Industry Category: Energy

FEEDBACK

Relevance: Solution/idea in relation to brand, product or service
Excellent
Vote
1
Good
Vote
0
Bad
Vote
0
Implementation: Attention, detailing and finishing of final solution
Excellent
Vote
1
Good
Vote
0
Bad
Vote
0
Presentation: Text, visualisation and quality of the presentation
Excellent
Vote
1
Good
Vote
0
Bad
Vote
0