Branding and Packaging for its Contemporary Range of Sensory Toys

Branding and Packaging for its Contemporary Range of Sensory Toys

WowMe Design – Early Learning Centre: Sensory Toys

 ELC approached WowMe Design to create branding and packaging for its contemporary range of Sensory Toys.

Andy White, Creative Director of WowMe Design says “Little Senses is a range of modern and vibrant, gender-neutral toys carefully designed to stimulate baby’s senses and encourage learning through play. They feature colour-changing lights, textures, sounds and shapes. The brand needed to communicate the unique sensory nature of the products. The logo we created reflects the visual and tactile properties. The subtle use of the white polka-dot background was the perfect backdrop for such an eye-catching collection.”

The new packs are now appearing on shelves in all ELC stores.”

 

 

 

 

 

CREDIT

  • Design Agency: WowMe Design
  • Organisation/Project Type: Agency Commercial / Published
  • Article Title: Branding and Packaging for its Contemporary Range of Sensory Toys
  • Brand / Project Name: Early Learning Centre: Sensory Toys
  • External Design Credits: Andy White - Creative Director
  • Project Type: Consumer Brand Creation
  • Strategic Deliverables: Consumer Tone of Voice
  • Design Deliverables: Consumer Retail Design
  • Location: United Kingdom
  • Market Country: United Kingdom
  • Market Region: Europe
  • Product Category: Entertainment
  • Consumer Packaging Format: Box
  • Consumer Substrate / Material: Pulp Board, Pulp Carton
  • Industry Category: Retail

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