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Branding and Packaging Design Orior Medical Skin Care

Branding and Packaging Design Orior Medical Skin Care

Orior is an innovative range of medical skin care range designed and developed by Dr. Angelina Postoev. The founder of Surgicare Arts & Aesthetics and co-founder of IBI Healthcare Institute, Dr. Angelina is triple board-certified by the American College of Surgery and American Academy of Cosmetic Surgery. She is an Augusta University Professor of Surgery and a member of many local and national scientific societies, including the American Society of Cosmetic Surgeons.

Orior was formulated with the highest respect for the skin and utilizes peptides and plant-based ingredients, without harmful chemical additives. One of the key ingredients in this range is Bakuchiol with its potent antioxidant and anti-aging properties, but also its gentle approach. Bakuchiol is derived from the leaves and seeds of the plant Psoralea Corylifolia, which has been used in Chinese and Indian medicine for years but has only recently entered the western skincare scene. It has been dubbed the ‘natural alternative to retinol’ thanks to its similar anti-ageing benefits and encouragement of skin cell turnover.

Orior branding and packaging design was to reflect the idea of a new beginning and transformation with a butterfly being one of the most famous totems. Butterflies span many cultures and religions that their symbolism is incredibly varied. In Christianity, the butterfly is a symbol of resurrection. In China, it was used as a symbol of conjugal bliss and joy. In Greek culture it symoolizes its immortality.

CREDIT

  • Agency/Creative: Galima&Pavla
  • Article Title: Branding and Packaging Design Orior Medical Skin Care
  • Organisation/Entity: Agency
  • Project Type: Packaging
  • Project Status: Published
  • Agency/Creative Country: Australia
  • Agency/Creative City: Sydney / Melbourne
  • Market Region: Oceania
  • Project Deliverables: Brand Design, Brand Strategy, Logo Design, Packaging Design, Photography
  • Format: Box, Jar
  • Substrate: Glass, Metal, Plastic
  • Industry: Health Care
  • Keywords: Medical Skin Care Orior

  • Credits:
    Design: Pavla Chuykina
    Design: Galima Akhmetzyanova
    Photography: Carlos Velasco

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